WEBINAR SERIES
06 December 2021
Episode 1: What is Sustainable Tourism?
Find out more about sustainable tourism and what it means to integrate sustainability into your tourism business, with lots of information, resources, and ideas on how to do that. Plus answers to your questions!
Featuring:
- Janie Neumann, Sustainable Tourism Manager, VisitScotland
- Crista Buznea, Sustainable Tourism Specialist & Marketing manager, Ecologi
- Ross Hendrie, Select Scotland Tours
06 December 2021
Episode 2: What does net zero mean for your tourism business?
Find out how you can help the effort to achieve net zero by 2045, by thinking big, but starting with small changes in your tourism business. From auditing your emissions, through looking at your supply chain and reducing waste, we talk about the steps you can start taking today to do your bit for the climate crisis.
Featuring:
- Neil Ross Russell, Managing Director, Net Zero Now
- Dr Susanne Etti, Environmental Impact Specialist, Intrepid Travel
- Giovanna Eusebi, Owner, Eusebi Restaurant and Deli
08 December 2021
Episode 3: Communities are key for a sustainable future!
This episode is essential viewing if you're a business owner who wants to work more closely with others in your community, and reap the benefits that come from a joined up approach. But also, for anyone within a community who wants to take ownership of how tourism affects the place they live now, and into the future.
Featuring:
- David Bryan, Head of Sustainable Business, The Social Enterprise Academy
- Gordon Findlay, Founding member, Loch Ness Hub and GURCA Trustee
- Russell Fraser, Manager, Loch Ness Hub
09 December 2021
Episode 4: Nature and Environment
Finding new ways for visitors to connect with nature and landscapes, whilst protecting those incredibly valuable assets for the future, will be essential if we are to secure a sustainable future for tourism across Scotland. In this episode we talk about what you should be considering within your business - from promoting active travel, encouraging slow tourism, collaborating with others, and educating guests on responsible behaviour.
Featuring:
- Simon Brooks, Strategic Planning Manager, NatureScot
- Elaine Ford, Wildlife biologist and founder Electrek Explorer and Planet Rewild
09 December 2021
Episode 5: Consumer and Marketing
The final episode in this series looks at the consumer - how sustainability influences their decision-making, how to market your sustainable product, and re-thinking how we fund better practises to make responsible travel a more affordable option.
Featuring:
- Andrea Nicholas, CEO, Green-Tourism
- Christian Møller Holst, CEO & founder, Goodwings
About the series
Achieving sustainability in tourism is central to the future success of the industry across the Highlands and Islands. Tune into Tourism has created five videos covering different aspects of sustainability, starting with an introduction to sustainable tourism, then discussing topics such as net zero and tourism, the community role in tourism, protecting the environment and how to share your sustainability story with consumers.
You can download the resources discussed in the Sustainable Tourism series.
Discover more in the Tune into Tourism series of podcasts and webinars
WEBINAR SERIES
Tune into Tourism - wellness series 2019
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