Highlands and Islands Enterprise
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Case study

Russwood

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Sustainable timber expertise rooted in the Highlands

From its base in Newtonmore in the heart of the Cairngorms, Russwood has spent more than 30 years supplying high-quality timber cladding, flooring and decking products to customers across the UK.

What began on the site of the Russell family's former coal yard has grown into a forward-looking manufacturing business, combining traditional craftsmanship with a commitment to innovation, sustainability and continuous improvement.

Now led by the next generation of the family, Russwood continues to build on the values established by founder John Russell while bringing fresh ideas and new perspectives to the business. Employing around 50 people, many from Badenoch and Strathspey, the company is committed to creating a workplace where people can develop long-term careers and contribute to the continued success of the business.

See our short film to find out more about the business.

Innovation is one of five core values, and it's integral to what we do at Russwood. We dedicate a lot of time and resource into R&D. We thoroughly test all our products.

Naomi Russell, Joint managing director, Russwood
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Driving innovation through research and development

Innovation has always been at the heart of Russwood's approach. Alongside its reputation for quality craftsmanship and technical expertise, the business has developed a strong culture of research, testing and continuous improvement.

Its dedicated R&D team explores new products, refining manufacturing processes and ensuring every solution performs to the highest standards.

From developing new finishes and profiles to investing in technology and more efficient ways of working, Russwood is constantly looking for opportunities to improve. This mindset has helped the business stay ahead of changing market demands while supporting its ambition to create a more sustainable built environment.

The company also recognises that innovation comes from people. Many members of the team have been with Russwood for 15, 20 and even 25 years, bringing invaluable knowledge and expertise that help maintain the quality and trusted reputation the business is known for.

Meet innovation manager Gareth Davies in our short film to hear more.

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Supporting growth and unlocking new opportunities

HIE has worked with Russwood since 2003, supporting the business through different stages of its growth and development.

Support has ranged from capital investment and specialist advice to international trade, digital development, new product and process development and programmes to help the business become more sustainable.

We've also supported Russwood's development of its modern manufacturing facility in Newtonmore, enabling increased production capacity, improved efficiency and creating opportunities for further growth.

By combining investment with access to expertise and networks, our support has helped Russwood strengthen its competitive advantage, bring new ideas to market and continue investing in its people, products and future ambitions.

Russwood2

Looking to innovate, grow or become more sustainable?

Innovation isn't only about developing new products. It can also mean improving processes, increasing efficiency, adopting new technologies or finding ways to reduce your environmental impact.

Whether you're looking to grow your business, explore new opportunities or accelerate your journey to net zero, our specialists can help.

Get in touch to find out how we can support your next step.

Contact HIE

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