Selling Online Internationally

This programme is currently on hold due to COVID-19 but we are still bringing you webinars and online events focused on international trade. Browse our events section.

This is a free, one-day introductory level workshop where you can learn how to increase international sales through your website. 

Who's it for?

This workshop is open to any business with an existing website. If you're looking to broaden your online sales and reach more international customers, this is the service for you.

How does it work?

The interactive workshop focuses on giving you the tools you need to create and manage a strong online presence. With your new-found expertise, you can identify the right direction to boost international sales and grow your business on a global platform.

The workshop helps you identify goals and objectives and enables you to write a short action plan for business growth via international online sales.

Upcoming events

All workshops can be found on our events page, filter by exporting to see what's coming up.

Events and Training

How your company benefits

This service will help you: 

  • develop your website so it's more focused on international customers
  • increase the profile of your business internationally
  • identify and target suitable international markets for you 
  • Address language considerations and learn how to localise your website
  • put together a personalised action plan to kick start your site development
  • develop an international pricing strategy, taking into account currencies and delivery charges
  • understand the basics of VAT and tariffs in international online sales
  • help you consider legal requirements and develop international terms and conditions.

How much does it cost?

This course is free of charge, but because it is a form of EU State Aid, it could count towards your overall De Minimis Aid allowance. Each company is allowed a total of €200,000 in De Minimis Aid over a 3-year period (with a lower limit for fisheries and some other categories).

Workshops are part funded through the European Regional Development Fund in partnership with Scottish Development International and HIE.

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