New Business of the Year award
At the time, Karen couldn’t have guessed that the successful online trial would have such a significant impact on her business. It meant that when her physical tutoring spaces were suddenly no longer available in March 2020, she could quickly move 100% online. The company has been expanding rapidly ever since and she now has tutors and students located across Scotland, not just Inverness. For the first time, Karen experienced a huge demand for tutoring sessions to continue throughout the school holidays and her business growth was recognised in September 2020 when she scooped New Business of the Year at the Highland Business Women awards.
As well as receiving ongoing support from her Pathfinder mentor, Karen is in touch with the other people who participated alongside her. The cohort of eight all helped each other in some way during the programme, exchanging skills and experience, and they still support each other now via a WhatsApp group. Karen also values the connections she made by joining HBW, explaining that the other members are quick to understand and empathise with the challenges she faces as a business owner.
She admits that she is now working more than ever, and she credits her husband for giving her the time to focus on her business. Karen says:
‘It is hard just now, but I love it. I’m excited to find out where My Primary Tutor could get to. How far could it go?”.