Communities Leading in Tourism

As rural Scotland’s local economies look to rebuild post lockdown, we now more than ever need a place-based community-led approach to recovery. This programme provides an opportunity for communities to engage and shape the future of local tourism and to share the value and benefits.

What is it?

Communities Leading in Tourism is a personal development programme which will give you, and your community organisation, the knowledge and leadership skills you’ll need to influence, plan and manage sustainable tourism recovery for the benefit of your community.

The pilot programme has been developed as part of a ground-breaking partnership between HIE and South of Scotland Enterprise (SOSE). The project brings together the community and tourism sector and aims to maximise local tourism opportunities. The programme is delivered by the Social Enterprise Academy on behalf of HIE and SOSE.

After a successful first programme, we are opening applications for a second cohort of 15 places.

Who is this for?

If you are working or volunteering with community organisations and/or social enterprises with an interest in tourism, this programme could be for you. As places are limited, we’ll be looking for aspiring future leaders from across rural Scotland who can demonstrate:

  • how taking part will help you deliver long term local benefit
  • that you can commit to the full programme

Why choose this programme?

  • Develop your personal leadership skills and insight into the potential opportunities tourism offers your community.
  • Gain a thorough understanding of the complexities of the tourism sector.
  • Hear inspiring stories of communities, in the UK and internationally, who have taken a lead in tourism to build economic resilience.
  • Create a strategic vision and plan for leading the sustainable development of tourism in the Highlands and Islands and South of Scotland, to support recovery post Covid-19.
  • Participate in a global community of practice sharing experience, insights and inspiration around community led tourism.

What is involved?

Timing: This is a 12 day programme incorporating three 2-day residentials in Skye, Trossachs and Stranraer, plus 6 live webinars and 6 days of online learning.

Please note the residentials are subject to COVID-19 restrictions – the dates may be changed or sessions may be moved online.

Proposed residential dates: Oct 2/3, Nov 6/7, Dec 9/10

Cost:                   £100 
Closing date:     Apply by Mon 31 Aug, 2020


Contact us

For more information, or to discuss how you can get involved, get in touch today.

Apply today

If you have an interest in tourism and you want to expand your knowledge, and get fresh ideas and thinking on how to approach the tourism market, then you should go for it.
Murdo Morrison, Isle of Lewis, participant in cohort 1