Organisations undertake marketing to ensure they remain successful in the long term.
What is marketing?
Marketing is not just about selling, promotions and advertising. It covers a much broader range of activities, many of which your organisation may already be carrying out but you just might not have labelled it as marketing.
Analysing your customers, pricing, packaging and distribution are all marketing activities.
What resources are available?
HIE Lochaber will work with you to help your organisation prosper. Contact us to make an appointment or to arrange for a marketing advisor to visit you.
What kind of advice?
Advice is available on a wide range of marketing topics including understanding your customers, targeting new customers, pricing, marketing planning, advising on which exhibitions or trade fairs to attend, promotions, designing marketing literature and advertising campaigns.
Marketing assistance is available to all Lochaber organisations whether a small business, voluntary group or a well established business. In addition you can also access a wide range of other relevant support.
For practical advice go to www.hiebusiness.co.uk
The Chartered Institute of Marketing - www.cim.co.uk
What next?
Contact us with details of your enquiry |
