Despite the recessionary pressures, golf has proved to be surprisingly resilient to the global financial crisis. In this session we looked at what it is that attracts golfers to Scotland and what these golfing visitors want. We highlight ways of developing innovative products and services to help clubs and courses provide a better golfing experience and where the emerging markets are. We also fast forward to the future to look at up and coming trends in the golfing market.
For further information on opportunities for growth in the golf tourism industry please visit Tourism Intelligence Scotland – Golf tourism Guide:
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