Tourist Board Training has announced the imminent launch of two new online training courses addressing the growing needs of the niche tourism market.
The web-based courses are Golf Tourism Online and Introduction to Scotland’s Niche Markets. The first provides a grounding in Scotland’s golf tourism initiative and aims to equip people with the skills and knowledge to provide advice and assistance to golf tourists in your local area. It complements the existing Golfers Welcome and Visiting Golfers Welcome schemes. Contact tbt@tbt.visitscotland.com for more information.
Introduction to Scotland’s Niche Markets, meanwhile, sets out to develop knowledge of the niche/specialist markets in the Scottish Tourism product and to promote understanding of the importance of marketing for this sector. On completion businesses gain formal recognition for their achievements by attaining SQA credits and a link to the Quality Assurance Welcome Schemes, better equipping them to target the niche markets they have chosen to focus on.
Further information on these and the other courses run by Tourist Board Training is available at VisitScotland