Events

Appreciate and Collaborate: Building Loyalty, Creating Assets - Free Live Webinar

22 March 2017

This series of 'Tune Into Tourism Expertise' free live webinars will clearly break down the latest developments in digital tourism and explain how they affect your business directly.

Wednesday 22 March 2017
2.00pm - 2.45pm

Our relationships online have become more personal, and more meaningful. Managing the
relationship you have with your customer well, means you can effectively turn your fans into
ambassadors for your business.

So whether that means gathering the right data, communicating regularly enough and on the
right channel, rewarding loyalty, encouraging and dealing with reviews, or simply setting an
appropriate tone and using the right language to evoke that emotional response which can be so
powerful.

We’ll help you to foster and maintain a productive relationship with your visitors, which will make
them feel appreciated, and in turn create more business for you.

Guest Speakers:

Andrew Burnett, Digital influencer and Customer Retention Specialist, Helleau Limited
www.andrewburnett.com

Laura Adamson, Marketing Manager, Scottish Seabird Centre
www.seabird.org

REGISTER AT www.hie.co.uk/tourism-webinars

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