Create compelling content for social media - Lochaber - Digital Tourism Scotland

20 September 2017

If you are running a social media campaign, the one key element you need is great content.

In this session we will help you determine the sort of content you should be producing for social media platforms, and clearly define through research what 'compelling content' actually is. We will help you create initial content and explain how to use it to leverage your business’ position on social networks.

What you'll learn

♦ How to find inspiration for compelling content.
♦ Where can you source engaging content from?
♦ How import is a digital strategy and how can you create one (we have a tailor-made methodology for tourism).
♦ Online tools for creating compelling content.
♦ Analytics – measuring success.

What you should bring

Please bring a laptop or tablet to this session.

For further information and to register for this event, click here

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