A greener search engine

A greener search engine
23 March 2007

Search engines are not the most eco-friendly of things. Run on servers that eat electricity and produce vast quantities of waste heat, search engines have never claimed to be environmentally kind. Until now.

Greener.com is a new search engine for green products, services, organisations and information. Though minuscule in comparison to Google, the new search engine, based in the US, is creating a following and listing UK sites. At the moment, it is searching over 9 million pages and 50 million links…and growing.

The chasm between the Greener.com and Google is stark, though. For biodiesel, for example, Greener.com lists 680 results to Google’s 10.7 million. But aren’t we always hearing about quality over quantity? And with a dedicated Green machine, the chance of being listed higher up the rankings is improved.

Or you would think that. For Greener’s results look suspiciously like they may be fed in from Google. Further doubts are fuelled by the fact that there is as yet no way to submit a site directly to Greener.com, a weakness that tends to support conjecture that it draws on results from Google.